Indianapolis Colts Marketing Essays

Indianapolis Colts Marketing Essays Indianapolis Colts Marketing Essay Indianapolis Colts Marketing Essay The process is then filtered down to managers (coaches) who are able to exploit employees (players) strengths that would have otherwise gone UN-noticed and fill their systematic needs. As a result, the end consumers (fans) and sponsors are able to make themselves or their company synonymous with a winner. The key to this formula is not Just one part but a combination of complex factors that facilitate the end result, winning football games. SOOT Analysis Internal Strengths An important strength that was stated above is the ability to find talent. This lies directly in the hands of the team president Bill Poplin. In a league where so much emphasis is put on the individual, Poplin focuses more on team cohesion, character, and fitting into a specific system. Startling as it may be, the Colts Super Bowl team featured 15 (out of 22) starters who were drafted by this man. His first pick came in 1998 (Peyote Manning) when the Colts owner Jim Arias gave up a third round pick to the Carolina Panthers In order to acquire Pollens services (Efferent). Instead of signing high priced free agents like most other teams are tempted to do because of he short-term benefits, he Is more Inclined to be more economical and tap hidden resources. Then, If you develop within the system Pollen will likely reward a players effort financially. Even with all of the success the team has had, it is even more remarkable to find it ranked 29th in team salaries for the 2010 season (NFG Salaries 2010). These abilities of Poplin, provide the organization with a distinctive competence because it is unique and has been unmatched by rivals. Another strength that should not go unnoticed is the seamless organizational changes the Colts have been able to make. For example their coach Jim Caldwell, who is entering his second season as head coach, was an assistant coach for seven years in a number of positions before taking over for Tony Dungy 0. This recent trend has been happening at all stages of the organization, from players all the way up through ownership. By giving ownership, coaches, and/or players time to mold the next person Into line; the chances of failure are reduced, and the brand can continue to thrive. This would qualify as a core competence because It Is an essential part of their strategy and resides in the staff and knowledge based. I en last strength would De winner ten colts play none games, Lucas o features a retractable roof, seating capacity of 63,000, two enormous high definition television screens, 137 suites, and a grand view of the Indianapolis skyline (Lucas Oil Stadium). So far for the 2010 season, the stadium has been filled to an average capacity of 67,072 (2010 Football Attendance). The playing surface is composed off synthetic turf, which is very much like grass but does not require detailed attention on a daily basis and is more cost-effective. By only having to invest 100 million of out he 725 million it cost to build, the Colts were able to minimize their level of capital exposure and still maintain a consistent winning attitude (Lucas Oil Stadium). Internal Weaknesses Like any other organization, the Colts have their own internal troubles. Sometimes it is hard to fathom a weakness within such a successful organization? Well, there are a wide variety ranging from all spectrums but main concerns center around a key players contract, and the market in which the Colts exist. Whether or not people like it, Peyote Manning is the face of the franchise for the Indianapolis Colts and has been for quite some time now. His contract is due to expire after the 2010 season, making him a free agent and the ability to sign with any other team. Arias has made remarks to the press several times that he intends on making his franchise quarterback the highest paid player in history but has not made good on his word as of yet. The uncertainty for the 2011 season and the market in which the Colts exist is probably a driving force behind a delay in Meanings new deal. Even though Indianapolis is the 1 lath largest city in the United States sport organizations like the Colts who are rather successful are still being dwarfed by larger market. For instance, last year the Redskins who were a losing franchise still managed to create a revenue stream of $345 million. As for the Colts, who made it to the Super Bowl and have had sustained success? They could only manage $233 million and will still below the league average of $236. 7 million (Schistose). External Opportunity Weve already discussed the relevance of the new Lucas Oil Stadium for home football games but it actually serves a larger purpose. There are only ten home games each year including pre-season games and that leaves a significant amount of time where football is not being played. The organization has been able to realize this and capitalize on the opportunity to increase revenue that is not shared with the rest of the National Football League. Seating capacity can either be reduced to 41,000 or expanded to 70,000 seats in order to cater to events such as basketball games, conventions, concerts and other marquee events (Lucas Oil Stadium). Another opportunity is Super Bowl KILL that is to be played at Lucas Oil Stadium in 2012. This will be the first time the city of Indianapolis will host such an event that used to be primarily played in warm weather cities. The economic impact of is the suggest upside for the city and could be in the neighborhood of $450 million (Cognoscente). Even tong ten colts wall not De addle to reap all AT ten pronto the rest of the world to observe how great of a city and venue the host has provided. If all goes well, there could be a potential for another Super Bowl to be played at Lucas Oil Stadium. External Threats The biggest threat facing the Colts organization externally is the possibility of a lockout for the 2011 season. There has been no agreement between the players union and owners on revenue percentages that are distributed to each. With each assign day, it looks more like a reality for this to happen. Basically, no one wins if there is a lockout because the potential to make money is gone. Television revenue will be the only money coming in and will eventually have to be paid back when football games do resume. Listed below are some additional parts to the analysis: SOOT Analysts Strengths: I Weaknesses: I * Front Office Coaching Staff * Consistent winning team * Studiousness * Brand Image/Reputation I * Smaller market * Player contracts I Opportunities: I Threats: I * Super Bowl in 2012 * Loyal fan base * Outside events I *Possible league cookout in 2011 * Other local teams (Pacers, Indians, etc) * Struggling economy I Benchmarking Benchmarking is a tool that allows a company to determine whether its performance of a particular function or activity represents the best practice when both cost and effectiveness are taken into account. This is something that we do subconsciously all the time. We always want to know what it takes to put out our product, and then we want to know how much it costs for our competition to put out its product. It is human nature to want to improve, and especially in the USA, improvement is demanded. Setting benchmarks for an organization is essential and it guides how the company makes decisions. With the Indianapolis Colts being a member of the NFG, it is very difficult to discover any in depth financial that are revealing. But one was very interesting to me. As we have mentioned earlier, one of the key success factors for the Colts, is a winning team on the field. To have the winning team you need players and the Colts overall payroll in 2010 was 5, ranking 29th (NFG Salaries). It is interesting that the Colts have been able to put such a consistent, winning, on field product that even wins league championships, paying sees in overall payroll than 28 other teams. It attests to the fact that it is more than just players that win games. The Colts have had a consistent coaching staff as well. Of the current 19 coaches on staff, 10 of them have been with the organization for 8+ years (Colts Coaches). Having the same coaches year in and year out provide stability Tort ten players Ana ten organization as a wangle. I en Detentes AT Dealing addle to Keep a coaching staff together are innumerable and invaluable. One statistic that is easily measurable is the ticket price of the games. The average ticket price for a Colts game is $54. 5 which puts them below the league average (Sports Ticket Price Guide). One this is great Just for economic reasons, but it also fits the fan demographic of the typical Colts fan. In both 2009 and 2008 the colts averaged over capacity at their new home Lucas Oil Stadium. In 2009 they were 1 of 8 teams that averaged over capacity (NFG Attendance) Value Chain Analysis The Indianapolis Colts have a core product of football that they are selling to their customers. However, customers can see football games at high schools, colleges, or other professional teams, so they must set themselves apart from their competition. The Colts add value to their brand of football in a variety of ways. Michael Porters value chain allows a look at each action the Colts perform in order to create the best product possible. There are five primary activities that the team undergoes during the process of adding value to its product. These are sales, marketing, sponsorships, operations, and service. Operations Operations cover a wide variety of issues for the Colts. Running a football team takes a large amount of effort and resources. The Colts play in one of the best stadiums in the NFG, which immediately adds value to the product the team is selling. Fans want to see a game in an enjoyable atmosphere with top notch facilities. Lucas Oil Stadium provides this. Stadium Journey rated Lucas Oil Stadium as being the best facility and having the best atmosphere of any stadium in the NFG (Bleacher Report). Having top notch facilities is important to the fan and can bring in a significant amount of money. Running such a stadium takes a large staff. The Colts employ grounds crew and parking operations employees and also have many other Jobs that are better covered by other parts of the value chain, such as marketing and ticket office staff and game day workers. Stadium operations and grounds crew workers are employed directly by the Colts, but parking attendants are outsourced by the team. While important to the team, these resources are better used in other ways, so allowing another company to handle this is a better option. Operations also cover the coaching staff and players. If a good product is not put out on the field, fans will not attend the game regardless of how nice the stadium is. The Colts have done a great job over the years of putting together a top-notch team year in and year out. In 2009 he Colts went 14-2 in the regular season, a winning percentage of 87. 5%, the best record in the NFG. They won their division and the AFC Championship before eventually losing in the Super Bowl. Even with the loss, the Colts appeared in their second Super Bowl in four years, adding an extreme amount of value to the product. Fans want to see their team win, and the Colts have done this better than almost all other teams. Since 2000, the Colts have the fifth best record in the NFG, out of 32 teams (Best Football Talk). Operations are the first step to building a successful team, s you cannot run a franchise without players, coaches, a facility, and staff. Marketing After a team, facility, and stadium staff are put together, the team must make itself known to its potential customers through marketing and promotions. NFG teams have to market themselves well in order to build up value for their franchise. The Indianapolis Colts hire an in-house marketing team to bring out their name. While outsourcing Is Test Tort concessions Ana parking, ten colts nave called to Keep tenet marketing employees internal in order to have better control and accountability. This Taft is responsible for getting out into the community, both physically and virtually, to make sure local residents know everything that is going on with the team. They create billboards and advertisements for the community to see and also run promotions during games. These two areas are extremely important to the team. The fans must know when the team plays and any special offers and contests the team is running in order to be convinced to buy tickets. While at the game, the marketing department handles all on-field promotions and games with the intent of grabbing the interest of fans. The atmosphere is vital to a great fan experience and it is the marketing staffs Job to make sure this happens. While cheerleaders are not officially within the marketing department, they are strongly related and the two departments often work in conjunction. The cheerleaders squad is also run internally by the team, which is different from many other teams, who outsource their cheerleaders. Cheerleaders work only part time for the team but also make many appearances outside of the stadium. They take part in marketing events and player appearances in order to garner more attention for the Colts. They are also often involved with in-game promotions. The Colts spend a significant amount of money advertising, as can be seen from the amount of billboards and commercials in and around Indianapolis, but this money brings a considerable quantity of revenue to the team, making it vital to their day-to-day operations. The marketing team also works closely with the ticket operations staff, but currently the Colts have chosen to keep them under separate departments. Sponsorships Sponsorships bring in an enormous amount of revenue to teams. Franchises must work with other businesses to advertise. This works both ways. The Colts are able to attach their name to local and national companies, and in return those companies are allowed to use the Colts name and logo on its products. Both sides gain revenue and exposure from this type of deal. Sometimes businesses do not have the money or staff to get too involved with the team, and instead simply buy a space inside the stadium to advertise their company. This could be a commercial on the screen during a game or posted signs around the stadium. Possibilities are nearly endless for this type of operation, and the Colts have a team in place to figure out what is most appropriate for each business client. The corporate sales team, like the marketing and ticket operations departments, is handled internally. Major clients of the Colts include Union Federal Bank, Marsh Supermarkets, Papa Johns, Lucas Oil, Toyota, and Forum Credit Union (Colts. Com). The partnership between the Colts and these companies brings credibility to both parties. Many people will buy products simply because the Colts logo is on them, and seeing the logo reminds them of the Colts, which can lead to increased ticket sales, yet again, a valuable part of the franchise. Sales After the foundation of the team is set up with its stadium and operations staff and NAS mar tea K Itself to ten community as well as galena corporate partners, outlets to the games themselves must be sold. Ticket sales are the most important part of any sports team. If fans do not come to the stadium, not enough money will be made to support the team. The value added by marketing and sponsorships plays largely into sales. Marketing creates sales leads that the ticketing department can follow up on and also creates awareness about the team, causing people to buy tickets. The Colts and other teams use techniques such as cold calling and great customer service to entice fans to purchase tickets. The Colts are currently in a near perfect situation because they do not have to work too hard to sell their tickets. Every Colts home game in 2009 was sold out. The average attendance at those games was 66,549. Lucas Oil Stadium only holds 63,000 fans, so the average capacity rate was 105. 6% (Business First). With sold out games the Colts are able to save money on employees and bills because there are not any single game tickets to sell. This is a major nominative advantage compared with many other teams. But ticket sales are down across the NFG and there will most likely come a time when tickets are not sold out. The Colts have a staff that is prepared to handle a situation where targeting specific potential customers is necessary. The employees of the Colts will use warm and cold calling and other techniques in order to bring fans back into Lucas Oil Stadium. As with other departments, the Colts run their sales staff internally. Full-time, part-time, and internship positions are available with the team. While outsourcing the staff may eve money up front, instead the team is able to train their staff how they want and they have better control over all sales decisions that are made. The distribution of tickets costs the team money, but service and processing fees are added onto the order to account for these expenses. This allows the team to keep more of the revenue gained from each ticket. Tickets can be purchased online, over the phone, or at the ticket office itself. This is very valuable for fans as it provides flexibility based on what is easier for each individual fan without adding too much more of an expense for the team. With many different price levels, seating preferences, and handicap accessible seating, customers are able to choose which combination of price and location is best for them. Having such a wide variety of options adds great value to the ticket office and in turn the team itself. Service Creating the best possible fan experience means following up with the customer even after the ticket sale has been completed. The Colts have a large staff of employees in order to serve customers, both during the week and on game days. They provide support for any problems customers experience, sell concessions and researched, and have the ultimate goal of improving the fan experience. Fans have different needs and having a staff to take care of those needs is very important. Ushers, concession workers, security, and simply having people around to ask questions to, in addition to workers in operations, marketing, and sales, are vital to creating a smooth, fun experience for the fan. From personal experience, the Colts have a well-trained staff that is better than most other organizations. These positions are outsourced to a variety of companies. Security and crowd management is run by company called Contemporary Services Corporation (SC). The Indianapolis branch AT SC Is actually nausea Insane AT Lucas 011 stadium, allowing quickly access to ten resources of the team and stadium. Contemplate, a hospitality company based out of Connecticut, currently has the bid to run concessions for the team. Outsourcing these positions frees up both time and money for the Colts. Rather than training and supervising these extra hundreds of employees, the Colts can focus their efforts on the most important issues ticket sales, operations, marketing, and sponsorships. Because of the mass of money and customers, any major company would love to have the Colts as clients. This means the companies bid on working for the Colts, so the Colts end up with the best possible price for their needs. These five primary departments form together to create the brand of the Colts and the product of football. Each of these parts adds a significant amount of value to the product, enticing fans to purchase tickets. Even though some of these departments are less crucial to the day-to-day operations of the team than others, without even one of these sectors, the Colts would not be able to exist.

Santas Reply - A Funny, Comedic Male Monologue

'Santa's Reply' - A Funny, Comedic Male Monologue This stand-alone comedic male monologue features Santa trying to win back Mrs. Claus. If you want to know how this happy couple fell apart, read Mrs. Clauses piece in our list of comedic female monologues. It may be used by students, actors, directors for educational or professional purposes. But remember, it is purely a work of fiction. In reality, Mr. and Mrs. Claus are happily married! Santas Reply SANTA: Dear Mrs. Claus... Ever since you left me for the Easter Bunny, my life has become utterly meaningless. Without you, the North Pole truly is the loneliest place in the world. Without you by my side, there has been no one to keep me on my diet. Ive gorged upon cookies and milk. I even stole Rudolphs carrots. I gobbled up the gingerbread house next door. The neighbors are furious. Ive gotten so big, the reindeer have developed back problems. Thanks to me, the sled now exceeds its maximum capacity. I dont think Ill be able to clear the Rockies this Christmas Eve. And I cant stop drinking. Ive been going to Eggnog Anonymous meetings, but they just arent helping. And I hesitate to mention how devastated the elves have been. They keep asking about you. So, as you can tell, without you, my life is ho-ho-horrible. Please come back to me. I dont care if youre naughty or nice. Theres no one else I want underneath my mistletoe. Please come home.

Inexorable Fate of Catherine Essay Example | Topics and Well Written Essays - 750 words

Inexorable Fate of Catherine - Essay Example The actions and attitude of Catherine towards life and death, religion and ateism reflected that a person with a wide range of feelings had a fuller life than a person with a more restricted rang. When I read this chapter, it makes me think that we are alive when we are feeling freshly, or profoundly, or delicately; and that lack of all feeling is death and unconsciousness. But certain distinctions we can make within the scope of these propositions are by no means widely recognized; for instance, that fresh, strong feeling in Catherine is a different thing from the mass strong feeling she had faced with during the wartime. The life experience of Catherine depicted that some types and manifestations of human feeling were gross self-indulgence and were not at all the thing they appeared to be, in other words "this was what people got for loving each other" (Hemingway, 329). I disagreed with indifference and protests of Catherine against a priest. In my opinion, Catherine should change her mind and asked God to help her, but she refused. Henry asked Catherine: "Do you want me to get a priest or any one to come and see you", but she answered "Just you" (Hemingway, 330). On the other hand, this remark shows great love between Catherine and Henry, their mutual trust and support. Reading this chapter, I came to conclusion that in childhood, people believe subconsciously in superficial power of some thing beyond our understanding, in adolescence period, we deny everything being unable to join scientific knowledge about the world and unscientific knowledge on which religion is based. At the end of the chapter I understood that love to Henry was the only true faith for Catherine. I was amazed by courage and personal strength of Catherine in this chapter. Her courage and bravery proved the idea that only in difficult situations people show their real nature and courage: "When the pains were bad she called them good ones" (Hemingway, 326). Toughness stems were not from insensitivity but from a strict personal code which functions as the character's sole defense against the overwhelming chaos of death. Catherine was a real hero trying to support and encourage Henry. She told that she was "'not going to die" (Hemingway 326). The following passage was the most impressive part of the chapter, because as a reader I could do nothing to change the course of events but remain a passive viewer of human sufferings. "It seems she had one hemorrhage after another. They couldn't stop it. I went into the room and stayed with Catherine until she died. She was unconscious all the time, and it did not take her very long to die" (Hemingway 331). It was really difficult for me to read the rest of the chapter realizing that Catherine "would die" (Hemingway 327). The great irony of Catherine's death was that she had helped people all her life saving dozens of soldiers, but was faced with ultimately death of her own. The crying injustice was that she gave birth to a child who was stillborn. Her downfall was a result of a fatal flaw of events, a trait which she could not help as it was a fate which caused the tragedy and death. Catherine suffered beyond what could be expected, and paid beyond measure for whatever love and happiness she had. A new life always symbolizes great expectations and hopes which can change the life of a person or a family for the good, but for Catherine it resulted in death. Catherine tells Henry: "I'm not brave any more, darling, I'm

Current US GDP Figures and the Current State of the US Economy Research Paper

Current US GDP Figures and the Current State of the US Economy - Research Paper Example Economic system is the process of construction, distribution and consumption by specific people within a particular geographical setting. The people can be individuals, association, and businesses or government (Mankiw, 2011). With these considerations, the paper intends to illustrate the current GDP figures and the current status of the US economy. Current US GDP Figures The GDP figures in the US have witnessed a considerable fluctuation in the past decade. In the United States, the GDP figure in the year 2013 stands at 15684.80 billion US Dollars. Approximately, 25.30% of US GDP represents the world economy. The figures related to the US GDP were illustrated by World Bank Group. From 2004, the GDP figures have endeavored to attain peak position but in 2010 it came down to 13893.3 billion US Dollars from 14219.3 billion US Dollars in 2009. Then again, from 2010 onwards, it has kept on increasing, which signifies a relatively stable condition of the US industrial sector (Trading Econ omics, 2013). US GDP Source: (Trading Economics, 2013) The production of goods and services by the labor and assets located inside the United States has significantly increased to 2.5% in the 2nd quarter of 2013 as reported by Bureau of Economic Analysis. According to the 1st quarter of 2013, the GDP was 1.1% and 0.1% in 2012 Quarter 4 (Cable News Network. A Time Warner Company, 2013). The total GDP in June 2013 was estimated to be US$16.6 trillion. The US has one of the strongest and industrially advanced economies in the world. Rental, leasing, real estates, educational services, health care, professional and insurance constitute over 40% of GDP (Trading Economics, 2013). The following illustration depicts the distribution of GDP in the leading industrial sectors in the US: Government related services: 13% of GDP Transportation, utilities, warehousing and information: 10% of GDP Retail and Wholesale trade Centre: 12% Manufacturing, Mining and Construction: 17% of GDP Agriculture: 1.5% Source: (Trading Economics, 2013) The recent boost in the economy has facilitated the US in terms of ensuring more exports and fixed investment. Moreover, with the enhancement of the economic purview, there has been an augmentation in expenditure by local government and reduction in the imports along with deceleration in private firms’ investment and in personal expenditure (Sivy, 2013). US GDP % Change on a Quarterly Basis (2011 to 2013, Q2) Source: (Cable News Network. A Time Warner Company, 2013). Current State of US Economy The history related to the US economy could be viewed with reference to the influence made by the European settlements. US economy is the world’s leading and technologically advanced economy. The nominal GDP of US was reported to be US$16.9 trillion in June 2013. US economy is determined to be a mixed economy and is able to uphold overall growth in GDP. The US has huge natural resources, advanced infrastructure and high productivity. The na tion is the 2nd largest producer related to natural gas and 3rd major producer of oil as well as it is 2nd biggest trading country in the world following China. From 2010, the US has remained the world’s largest producer (The Heritage Foundation, â€Å"United States†). After recording more than three years of uninterrupted economic growth, at present The US economy has recorded less than 2.25% growth and is estimated to slow down to less than 1% in the near future (Sivy, 2013). The US with an economic freedom score of 76 remains down in 2013 index and noted its

The Obscurities of the Individual :: Essays Papers

The Obscurities of the Individual In James Joyce’s Dubliners many themes arise in regards to the human basis of character. The author focuses on a critique of the situation in Ireland and on its society. This is adequately represented in the stories â€Å"A Little Cloud† and â€Å"The Dead† as well. With characters that suffuse themselves into the far back regimes of their minds, Joyce allows the reader to ‘feel’ the darkness that surrounds their lives. With efficient descriptions and simple storylines, every moment within the stories make the eventual understanding of the character' place in society that much more blatantly condemning. Each narration has its own identity, yet as the reader strings them along, one can construct a quaint picture of Dublin life at that time. There are many catalysts within every work that lead its main character to just theories, one of them is their lifestyles as a whole. The solitude that the characters dim their existence with makes their integration into social circles less complete. Whether this segregation is psychological, physical, or emotional, is irrelevant in the end. For the effects of this disparity is what eventually causes the rifts the characters create to consume their whole reality into the shadows of their perceptions. In â€Å"A Little Cloud†, Little Chandler allows his emotional insecurities to separate him from every circle he attends. He feels that he isn’t really a part of society and therefore, upon his friend’s arrival, the tie he acquires allows him to reconnect himself to a life that he had long since hadn’t felt a part of. His many dreams have never been succeeded and he realizes that he isn’t living the life he wants. He has always played it safe within his every decision, thus the clarity that flows into his meager existence when expecting his friend is what saves him from total obscurity. This is highlighted when he enters the luminosity of the bar feeling important and is faced with its many colors which lead him to believe that â€Å"the people were observing him curiously† (69). However, this point was already clear as he â€Å"felt himself superior to the people he passed† (68) while on his way to meet his friend. Chandler appoi nts Gallaher as his gateway to the dreams he still has. In â€Å"The Dead†, Gabriel finds that he has no real place within his relations because of his way of being.

History of Internet Essay

The term ‘Internet’ was coined on October 24, 1995. However the origin of the internet and related concepts are much older. The present day Internet is the revolutionized face of the nascent day communication system and is the most successful examples of benefits of sustained investment and commitment to information infrastructure (Leiner et al. , 2003). The unprecedented integration of collaboration, dissemination embarked by a series of gradual changes that the society has undergone with respect to the communication and connectivity needs. As described by Kristula (1997), it was in 1957 that the USA formed ARPA (Advanced Research Projects Agency) within the DoD (Department of Defence) to establish US lead in science and technology applicable to the military. Until 1960’s, the computers operated almost exclusively in batch mode, where programs were punched on stacks of cards and assembled into batches for the data to be fed in the local computer center. The need for the time sharing system had already set the stage for research and development work to make the time sharing possible on the computer systems. In an article, Hauben (1995), stated that the time sharing system led the foundation for the Interactive Computing, where the user could communicate and respond to the computer’s responses in a way that batch processing did not allow. Both Robert Taylor and Larry Roberts, future successors of Licklider as director of ARPA’s IPTO (Information Processing Techniques Office), pinpoint Licklider as the originator of the vision which set ARPA’s priorities and goals and basically drove ARPA to help develop the concept and practice of networking computers. Licklider has been described as the father of modern day network, having laid the seeds of the Intergalactic network, the initial prototype of the Internet today. The vision of the interconnection and interaction of diverse communities guided the creation of the original ARPANET. The APRANET pioneered important breakthroughs in computer networking technology and the ability to collaborate and use dispersed resources (Winston, 1998). In 1962, Paul Baran, a RAND research worker introduced the concept of ‘Packet Switching’, while working towards the need of the U.  S. government to take command and control of any kind of nuclear attack. Packet switching was crucial to realization of computer networks and described breaking down of data into ’message blocks’ known as packets / datagrams, which were labeled to indicate the origin and the destination. Baran’s scheme was aided by telephone exchange methodology being used by information theory. The data was now sent in discrete packages around a network to achieve the same result – a more even flow of data through the entire network. The same concept also developed by British computer pioneer Donald Watt known as Davies’s Pilot Ace. Baran’s Distributive Adaptive Message Blockswitching became Watt Davies’s ‘Packet Switching’. The first host connected to the ARPANET was the SDS Sigma-7 on Sept. 2, 1969 at the UCLA (University of California in Los Angeles) site. It began passing bits to other sites at SRI (SDS-940 at Stanford Research Institute), UCSB (IBM 360/75 at University of California Santa Barbara), and Utah (Dec PDP-10 at the University of Utah). This was the first physical network and was wired together via 50 Kbps circuits. ARPANET at this stage used NCP (Network Control Protocol). By 1973, development began on TCP/IP (Transmission Control Protocol / Internet Protocol) and then in 1974, the term ‘Internet’ was used in a paper on TCP/IP. The development of Ethernet, in 1976, supported high speed movement of data using coaxial cables and led the foundation for the LAN (Local Area Network). Packet satellite project, SATNET, went live connecting the US with Europe. Around the same time, UUCP (Unix –to-Unix Co Py) was being developed by AT&T Bell Labs. The need to link together those in Unix Community triggered the development of the Usenet in 1979. Using homemade auto dial modems and the UUCP, the Unix shell and the find command (that were being distributed with the Unix OS), Bellovin, wrote some simple shell scripts to have the computers automatically call each other up and search for changes in the date stamps of the files. The Usenet was primarily organized around News net and was called as the ‘Poor Man’s ARPANET’, since joining ARPANET needed political connections was costly too. Woodbury, a Usenet pioneer from Duke University, described how â€Å"News allowed all interested persons to read the discussion, and to (relatively) easily inject a comment and to make sure that all participants saw it. † However, owing to the slow speed, the coding language was soon changed to ‘C’, thus becoming the first released version of Usenet in C programming popularly known as A News. By 1983, TCP/IP replaced NCP entirely and the DNS (Domain Name System) was created so that the packets could be directed to a domain name where it would be translated by the server database into the corresponding IP number. Links began to be created between the ARPANET and the Usenet as a result of which the number of sites on the Usenet grew. New T1 lines were laid by NSF (National Science Foundation). The Usenet took an unexpected explosion, from 2 articles per day posted on 3 sites in 1979, to 1800 articles per day posted at 11000 sites by 1988. By 1990, the T3 lines (45 Kbps capacity) replaced the T1 lines and the NSFNET formed the new backbone replacing the ARPANET. The beginning of 1992 marked the establishment of a chartered Internet Society and the development of the World Wide Web. The first graphical user interface, named ‘Mosaic for X,’ was developed on the World Wide Web. By 1994, the Commercialization of the Internet emerged in the form of the first ATM (Asynchronous Transmission Mode) was installed on the NSFNET. The free access of the NSFNET was blocked and fee was imposed on domains. This describes the series of events that shaped the history for the past two decades, ever since Internet came into existence. The Internet technology is continuously changing to accommodate the needs of yet another generation of underlying network technology. Hoping that the process of evolution will manage itself, we look forward to a new paradigm of Internet Services.

The Different Development of the New England, Southern,...

The Different Development of the New England, Southern, and Middle Colonies America was a place for dreams and new beginnings, until white people arrived in 1607. Three groups sailed over the treacherous Atlantic from their cruel lives in England to set up peaceful religious colonies. The only problem is that they attempted to settle in their own way and all failed dismally. The New England, Middle and Southern Colonies grew differently over the period 1619-1760.Examining the three sets of colonies will prove that they were all different: socially, economically, politically but not philosophically. Socially the three groups of colonies developed differently. The New England Colonies life was dominated by the Puritan religion.†¦show more content†¦The three colonies all wanted to make money but they had to go about it in different ways. This was mainly due to what they had available. The New England Colonies were mainly agricultural farmers. With all the water reservoirs like Cape Cod there were plenty of fish so lots of people became fishermen. There were a lot of lumberjacks to cut down trees and export them to England. The Middle Colonies were extremely different because they set up extensive cosmopolitan cities reminiscent of New York. They had many specialists like doctors, lawyers, accountants, and teachers. They traded a lot with in North America and occasionally overseas. The Southern Colonies primarily depended on cotton and tobacco plantations. As the plantations grew they had to employ black slaves. The plantations were fully self contained with their own bla cksmith, teachers and professionals. So there were no big cities or towns. The main plantations traded directly with Europe via the Mississippi. The three colonies all made money differently with their diverse professions and traders. The three colonies all had comparable similarities, as they were all democratic. But they ran their democratic government differently. For instance the New England Colonies was a Theocracy, which meant that the church controlled the government. The Middle Colonies had their church and government separate. The Southern Colonies were the most inequitable as they were an Oligarchy. This meantShow MoreRelatedSouthern Colonies vs New England Colonies713 Words   |  3 Pagessome similarities between colonies. During the colonial time period from about the 1600’s through the 1700’s, the thirteen original colonies were founded and divided among three major sections known as the New England colonies, the Middle colonies, and the Southern colonies. The New England colonies consisted of Massachusetts, Rhode Island, Connecticut, and New Hampshire. The Middle colonies contained New York, New Jersey, Pennsylvania, and Delaware. The Southern colonies included Virginia, MarylandR ead MoreThe British North American Colonies857 Words   |  4 Pagesdawn of the 17th Century, England was in a suitable position to colonize North America. England had finally reached peace with Spain, and England had many workers willing to travel to America for a chance at religious freedom, affluence, and exploration. Aided by the funding of the Virginia Company, roughly one hundred English settlers landed on the North American shore in 1607, at a place they would name Jamestown. In the ensuing decades, more people traveled to this new land, and they expanded theirRead MoreEssay about Effect of Geography on English Colonies in America1217 Words   |  5 PagesA.P US History The Effect Of Geography On English Colonies The New England, Middle and Southern colonies were all English ruled, but yet very different. Among their distinctions, was the geography which played an important role in shaping these colonies. New England attracted Puritan farmers who wanted to separate from the Catholic Church. But because of the bone dry soil in the North, these colonists found they couldnt continue with their traditional ways of farming. However, with theRead MoreNew England and Southern Colonies Essay example727 Words   |  3 PagesBoth the New England colonies and the Southern colonies seemed as though they might be the same. They both started out with the majority of people being from England, they were both in the New World, and they were both ruled by England but, as time went on this theory was proven wrong. The New England colonies and the Southern colonies had many common characteristics but these two regions were very different geographically, politically, and socially. Geographically the New England colonies wereRead MoreAPUSH Essay 1 British North America Religous Tolerance896 Words   |  4 Pagesï » ¿Evaluate the extent to which religious toleration in the British North American colonies maintained continuity as well as fostered changed from 1607-1700. Prior to the founding of the Massachusetts Bay colony in 1630 religion had not played a large part in the politics and development of the British North American colonies. The first settlers who established Jamestown in 1607 were looking for riches similar to those found by the Spanish in Central America. After finding no treasure and on the brinkRead MoreThe Colonies by 1763-a New Society?1674 Words   |  7 PagesThe Colonies by 1763-A New Society? Between the settlement at Jamestown in 1607 and the Treaty of Paris in 1763, the most important change that occurred in the colonies was the extension of British ideals far beyond the practice in England itself. The thirteen colonies throughout time all established themselves and soon developed their own identities. Colonies in different areas were known for different things and no one colony was like the other. These people began to see them selves as CaroliniansRead MoreOut of Many Ch.3 Dbq Questions. Essay756 Words   |  4 PagesCh.3 dbq’s DOCUMENT A: * How would tens of thousands of settlers immigrating to New England with this image of their own purpose shape the development of that colony? * Winthrop wants them to be a city in which everyone can copy, and look up to. They want to be a city upon a hill, literally where they can control everyone around them. They want to be a prosperous yet very close minded estate with no religious tolerance. * What kinds of settlers arrived in Massachusetts Bay, PlymouthRead MoreThe Differences Between The Colonies And The Middle Colonies1738 Words   |  7 Pagescolonial regions. The New England colonies being colonized mainly for religion while the Middle colonies found wealth through industry, whereas the Southern colonies sought more trade and wealth opportunities through colonization. Economically, the New England colonies did not have trade as their primary focused, but still were involved in the processes of fishing, lumbering, and trapping, the Middle colonies found their wealth in lumbering and shipbuilding; the Southern colonies sought to grow andRead MoreThe Reformation Of The England979 Words   |  4 Pagesriches. England was suffering internally as a country. England longed for the riches and power that Spain and France had. England found a way to become number one in the hierarchy of the countries and began voyages in search of new land. Once England came upon the new land, they realized useful resources such as lumber, spices and other goods were in abundance. Settlements began to surface, creating several colonies that were categorized as northern, middle, and southern colonies. The colonies wereRead MoreIssues Of Early American Settlement Essay1157 Words   |  5 PagesIn the early settlement of America, disease and forced labor played a significant role. In the Spanish colonies from Florida and Southward, smallpox took an enormous toll on the conquerors and the native peoples. The so-called â€Å"black legend† regarding the Spanish and Portuguese was actually somewhat true, but also somewhat misleading. The concept held that â€Å"the conquerors merely butchered or tortured the Indians (‘killing for Christ’), stole their gold, infected them with smallpox, and left little